Tuesday, November 17, 2009

Who wants to take a survey on Macy's for a research advertising campaign ( a project at school, not real) ?

Macy's: Way to Shop





Age:





1. What is the most common form of Macy's advertising do you see?


a. TV b. Radio c. Mail catalogs d. Internet e. ads in mall





2. Do you know about Macy's Thanksgiving Day Parade, lighting of the Christmas tree, Fourth of July Parade, or any other Macy's events held at NYC?





Yes No





3. Did you see the recent holiday Macy's commercials on tv?


Yes No





4. What is ur general feeling about Macy's?





affordable luxuries good sales good diversity charitable





5. How do you like Macy's ads in a scale of 1-10 (10-best)





6. Any suggestions on Macy's ads?





7. How would you feel about a new advertisement promoting cultural diversity with Former Miss Worlds as spokeswomen?





Thanks so much for ur time!

Who wants to take a survey on Macy's for a research advertising campaign ( a project at school, not real) ?
Age: 23





1. What is the most common form of Macy's advertising do you see?


c. mail catalogs





2. Do you know about Macy's Thanksgiving Day Parade, lighting of the Christmas tree, Fourth of July Parade, or any other Macy's events held at NYC?: Yes - parade, fireworks on July 4th





3. Did you see the recent holiday Macy's commercials on tv?: Not Sure/Don't Remember





4. What is ur general feeling about Macy's?: I think they have


affordable luxuries and good sales





5. How do you like Macy's ads in a scale of 1-10 (10-best): 8








6. Any suggestions on Macy's ads?: No





7. How would you feel about a new advertisement promoting cultural diversity with Former Miss Worlds as spokeswomen?: I don't know who Miss World's is. She's probably young, so perhaps is she was modeling the hottest trends from Macy's Junior's dept. then I think people would take notice. :)





Click here to take my survey: http://answers.yahoo.com/question/index;...
Reply:The results of this "survey" will not be statistically relevant.





In order to be valid, the respondents must be drawn from a random sample. Having people volunteer to be part of the study removes all validity from the results.
Reply:Re: David's response - Yes, but, since no prize is offered, it sort of removes some of the motivated responder problems.





Besides, she's not purporting to be taking the survey for Macy's; so if we respond and she gets a good grade, maybe we'll be rewarded in heaven! LOL!
Reply:LOL

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